Built for educators who think like founders

The best lesson you've ever taught.Now make it a game.

You bring the micro-lesson. We design, build, and license the game. You run it forever in your classes — and earn royalties every time another person does.

The problem

You've been teaching the same scenario for years.It deserves more than a slide deck.

Courses are commoditised

Competing with Harvard on Coursera is not a strategy.

Books take three years

And still earn pennies per copy once you finally ship.

Consulting = hours for money

You're still trading your time. No leverage. No product.

None of them do justice to the one scenario you've spent a decade perfecting.

The model, plainly stated

Four steps.Plain language.

01

You bring it

The micro-lesson, the decision moment, and the development fee.

02

We build it

Game design, mechanics, AI integration, facilitator guide.

03

You run it

Forever. Unlimited cohorts at your classes. No per-run cost. Ever.

04

You earn

A royalty every time we license it to another school or company.

"If we license your game to 12 business schools at $800/year → you earn ~$1,920/year, indefinitely, while running it yourself at zero marginal cost."

Is it a game?

What's the decision your studentsalways get wrong?

Answer three questions. Find out if you're sitting on a game.

01

Is there a decision in this lesson — a moment where the student has to choose?

02

Does getting it wrong teach more than getting it right?

03

Could you run it again with the same students and have them learn something new?

The catalogue

Games that startedas a single scenario.

▲ Flagship game

Churn & Burnthe publishing metrics game.

Origin: Metrics a professor kept having to re-explain every semester.

3–50 players60–120 minLive or Asynchronous
▲ Negotiation lab

The AI Deal Roomnegotiation, with stakes.

Origin: A negotiation classic concept where students always over-anchored — and never understood why.

BrowserAI-poweredSingle-player
WHO CAN BUILD WITH US

Who can buildwith Koa Go Play.

MBA & Executive Education

"The professor who turned their pricing module into a deck game — now licensed at four programs."

Negotiation, strategy, entrepreneurship, pricing, M&A, finance, leadership.

Undergraduate

"The marketing lecturer whose 'launch timing' exercise was always the best class of semester."

Marketing, consumer behaviour, organisational behaviour, economics, communications.

Extension & Continuing Ed

"The trainer who had the world's best objection-handling exercise — and stopped delivering it personally."

Sales, change management, leadership under pressure, operations, communication.

Run the numbers

See what your gamecould earn.

Move the sliders. The maths is yours.

20
5100
$800
$200$2,000
Royalty rate20%
Your annual royalty
$3,200
/ year, indefinitely.
Over five years: $16,000 — while you keep teaching it yourself.

What's the decision your studentsalways get wrong?

Every game starts here. One sentence is enough.